Editor for this issue: Richard John Harvey <richard
linguistlist.org>
Title: The Language of Advertising Subtitle: Written Texts, Second Edition Series Title: Intertext Publication Year: 2002 Publisher: Routledge http://www.routledge.com/ Author: Angela Goddard Paperback: ISBN: 0415278031, Pages: 144, Price: 16.95 Comment: Available September 2002 Abstract: Drawing on literary and linguistic theory for analysis of texts, this book covers all aspects of advertising language, from the interrelation of language, image and layout to the discourse between 'reader' and advertisement. Lingfield(s): Applied Linguistics, Sociolinguistics, Text/Corpus Linguistics, Written In: English (Language Code: ENG)Mail to author|Respond to list|Read more issues|LINGUIST home page|Top of issue
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Thursday, January 17, 2002 |
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