LINGUIST List 13.1513

Fri May 24 2002

Books: Text/Corpus Ling: The Language of Advertising

Editor for this issue: Richard John Harvey <>

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  1. jleppig, The Language of Advertising; Written Texts, Second Edition

Message 1: The Language of Advertising; Written Texts, Second Edition

Date: Thu, 23 May 2002 11:58:01 +0000
From: jleppig <>
Subject: The Language of Advertising; Written Texts, Second Edition

Title: The Language of Advertising

Subtitle: Written Texts, Second Edition

Series Title: Intertext
Publication Year: 2002
Publisher: Routledge
Author: Angela Goddard 

Paperback: ISBN: 0415278031, Pages: 144, Price: 16.95

Comment: Available September 2002

Drawing on literary and linguistic theory for analysis of texts, this
book covers all aspects of advertising language, from the
interrelation of language, image and layout to the discourse between
'reader' and advertisement.

Applied Linguistics, 
Text/Corpus Linguistics,
Written In: English (Language Code: ENG)
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Thursday, January 17, 2002