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The Structural Design of Language

By Thomas S. Stroik, Michael T. Putnam

In this book, Stroik and Putnam take on Turing's challenge. They argue that the narrow syntax – the lexicon, the Numeration, and the computational system – must reside, for reasons of conceptual necessity, within the performance systems.


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Title: Marketing Identities Through Language
Subtitle: English and Global Imagery in French Advertising
Written By: Elizabeth Martin
URL: http://www.palgrave.com/products/Catalogue.aspx?is=1403949840
Description:

Elizabeth Martin explores the impact of globalization on the language of French advertising, showing that English and global imagery play an important role in tailoring global campaigns to the French market, with media companies undeterred by the attempts through legislation to curb language mixing in the media.

Publication Year: 2005
Publisher: Palgrave Macmillan
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BibTex: View BibTex record
Linguistic Field(s): Sociolinguistics
Subject Language(s): English
French

Versions:
Format: Hardback
ISBN: 1403949840
ISBN-13: N/A
Pages: 304
Prices: U.K. £ 55.00