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Description:
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In recent years the economic policies of major financial institutions such
as the European Union Central Bank, the U.S. Federal Reserve and other
countries’ central banks, and the International Monetary Fund have received
growing media attention, reflecting increased public awareness of the
impact of these institutions on the global economy and, more immediately,
on the material conditions of our everyday lives. Writing the Economy:
Activity, Genre and Technology in the World of Banking takes readers into
one such site, the Bank of Canada, that country’s central bank and
monetary-policy authority. Drawing on qualitative data gathered over two
decades (1984-2005) and employing theories of activity, genre, narrative,
and situated learning, the book provides an ethnographic account of the
role of technology-mediated discourse in the Bank’s knowledge-building,
policy-making, and public communication.
The first part of the book describes how the Bank's economists employ a set
of written and oral discourse genres in combination with computer-run
economic models to create specialized knowledge about the Canadian economy
that is applied by the organization’s senior decision-makers in directing
national monetary policy. The book then examines the economists' use of
another set of technology-mediated discourse genres to orchestrate the
Bank's external communications with government, the media, the business
sector, financial markets, labour, and academia. The book also explores the
way in which the economists' discourse practices facilitate individual and
organizational learning and includes extended commentaries on the author's
use of the methodology of interpretive ethnography.
In a foreword, Charles Bazerman describes the book's contribution to our
understanding of organizational discourse and knowledge-making, situating
this contribution in the study of economic rhetoric and the social
formation of economy.
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