This book is designed to provide insight into the roles of English in and for Europe. The starting point for this comparative study is recognition of the increasing importance of communication with peoples from other cultures and countries. The book contributes to discussions of the possibilities of transnational media offerings, and facilitates a better understanding of the influence of media in foreign language acquisition.

Relevant to how schools react to and take advantage of media influences on English acquisition

Contributes to discussions of the possibilities of transnational media offerings

Facilitates a better understanding of the influence of media in foreign language acquisition and of its role in promoting cross cultural understanding across European cultures