By Sari Pietikäinen, FinlandAlexandra Jaffe, Long BeachHelen Kelly-Holmes, and Nikolas Coupland
Sociolinguistics from the Periphery "presents a fascinating book about change: shifting political, economic and cultural conditions; ephemeral, sometimes even seasonal, multilingualism; and altered imaginaries for minority and indigenous languages and their users."
Frames und sprachliches Wissen [Frames and Linguistic Knowledge]
The book is concerned with frame theory, which in recent years has experienced an immense growth in interest, not only in Germanic Linguistics. Frames are knowledge structures in the long-term memory which are of relevance for understanding expressions in language. Thus, for example, the gratuity frame makes knowledge available about eating in a restaurant. Frames can also be deployed as analytical tools. This is demonstrated using the metaphor of "financial investors as locusts" coined by the then-SPD Minister of Labour Franz Müntefering.