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Book Information


Title: Language Ideologies and Media Discourse
Subtitle: Texts, Practices, Politics
Edited By: Sally Johnson
Tommaso M. Milani
Series Title: Advances in Sociolinguistics Series

"Language Ideologies and Media Discourse is an excellent collection which
demonstrates the complex and multilayered ways in which language value is
shaped by both media power and media use, and reciprocally, how media power
and media use themselves are entangled at every step with the value-laden
nature of language. It joins a growing body of work within
sociolinguistics, linguistic anthropology, and discourse analysis devoted
to prying apart the always and everywhere socially, politically,
historically, and culturally-charged nature of language use and language
value. Here we see in bold relief, just how language choices, linguistic
registers, discursive idioms, and linguistic labels across a range of media
(e.g. television, newspapers, radio, Internet, and computer games) have
consequences for national, ethnic, and global affiliations, as well as the
very tenor of people’s affective encounters with media technologies."
Debra Spitulnik, Associate Professor, Department of Anthropology, Emory
University, USA

The study of language ideologies has become a key theme in sociolinguistics
over the past decade. It is the study of the relationship between
representations of language, on the one hand, and broader aesthetic,
economic, moral and political concerns, on the other. Research into the
particular role played by media discourse in the construction, reproduction
and contestation of such ideologies has been widely scattered - this book
brings together this emerging field. It considers how, in an era of global
communication technologies, the media – by which we understand the press,
radio, television, cinema, the internet and multimodal gaming – help to
disseminate preferred uses of, and ideas about, language.

The book is tightly focused on the relationship between language
ideologies and media discourse, together with the methods and techniques
required for the analysis of that relationship. It also places emphasis on
television and new-media texts, incorporating and expanding upon recent
theoretical insights into visual communication and multimodal discourse

International in scope, this book will also be of interest to students from
a wide range of fields including linguistics (particularly sociolinguistics
and linguistic anthropology), modern languages, education, media studies,
communication studies and cultural theory.

Publication Year: 2009
Publisher: Bloomsbury Publishing (formerly The Continuum International Publishing Group)
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BibTex: View BibTex record
Linguistic Field(s): Discourse Analysis
Anthropological Linguistics
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Format: Hardback
ISBN: 1441129677
ISBN-13: 9781441129673
Pages: 312
Prices: U.S. $ 150.00
U.K. £ 85.00

Format: Paperback
ISBN: 1441155864
ISBN-13: 9781441155863
Pages: 312
Prices: U.K. £ 27.99
U.S. $ 49.95