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"Buenos dias", "buenas noches" -- this was the first words in a foreign language I heard in my life, as a three-year old boy growing up in developing post-war Western Germany, where the first gastarbeiters had arrived from Spain. Fascinated by the strange sounds, I tried to get to know some more languages, the only opportunity being TV courses of English and French -- there was no foreign language education for pre-teen school children in Germany yet in those days. Read more



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What is English? And Why Should We Care?

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Title: Politeness in Institutional Discourse
Subtitle: Face-Threatening Acts in Native and Nonnative English Business Letters
Written By: Ronald Geluykens
Series Title: LINCOM Studies in Pragmatics 20
Description:

This volume reports on a large-scale quantitative investigation into a
variety of face-threatening acts in authentic institutional discourse. The
contrastive analysis is based on a substantial corpus of 600 native
English, interlanguage (Dutch-English) and native Dutch business letters.
In all, over 2,000 tokens of face-threatening acts are analyzed, covering a
wide range of face threats (such as requesting, promising, offering,
inviting, warning, apologizing, wishing, thanking, and confirming).

The analysis, which employs Brown and Levinson’s (1987) politeness model,
focuses on a number of distinct but related research questions, such as:

-Pragmatic Variation: How are face-threatening acts realized in written
business discourse? In particular, to what extent do writers use lexical,
syntactic and textual resources to mark (im)politeness?

-Interlanguage Variation: To what extent do native and interlanguage
English realizations differ? Can such differences, partly or completely, be
attributed to pragmatic transfer from the interlanguage users’ L1 (in this
case Dutch)?

-Cross-Cultural Variation: To what extent do English and Dutch realizations
differ, and what repercussions does this have in terms of politeness?

The book attempts to bridge the gap between three fields: politeness
research, institutional discourse studies, and cross-cultural pragmatics
(see also the Geluykens & Kraft 2008 volume in this series). It should thus
be of interest not just to researchers working in the field of linguistic
(im)politeness, but also to all those interested in institutional discourse
in general, and business writing in particular, and last but not least to
practitioners in cross-cultural and interlanguage pragmatics.

Publication Year: 2011
Publisher: Lincom GmbH
Review: Not available for review. If you would like to review a book on The LINGUIST List, please login to view the AFR list.
BibTex: View BibTex record
Linguistic Field(s): Applied Linguistics
Discourse Analysis
Pragmatics
Sociolinguistics
Subject Language(s): Dutch
English
Issue: All announcements sent out by The LINGUIST List are emailed to our subscribers and archived with the Library of Congress.
Click here to see the original emailed issue.

Versions:
Format: Paperback
ISBN-13: 9783862880478
Pages: 288
Prices: Europe EURO 78.20