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New from Oxford University Press!


May I Quote You on That?

By Stephen Spector

A guide to English grammar and usage for the twenty-first century, pairing grammar rules with interesting and humorous quotations from American popular culture.

New from Cambridge University Press!


The Cambridge Handbook of Endangered Languages

Edited By Peter K. Austin and Julia Sallabank

This book "examines the reasons behind the dramatic loss of linguistic diversity, why it matters, and what can be done to document and support endangered languages."

Book Information

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Title: Handbuch Werbekommunikation
Subtitle: Sprachwissenschaftliche und interdisziplinäre Zugänge
Edited By: Nina Janich
Series Title: UTB L

Das Handbuch leitet an zu einer methodisch reflektierten linguistischen Erforschung der Werbekommunikation. Alle wichtigen sprachlichen Ebenen vom Schriftzeichen bis zum (multimodalen) Text werden behandelt, vielfältige methodische Ansätze kommen zu Wort. Der Blick aus Nachbarfächern eröffnet interdisziplinäre Perspektiven.

Publication Year: 2012
Publisher: Narr Francke Attempto Verlag GmbH + Co. KG
Review: Not available for review. If you would like to review a book on The LINGUIST List, please login to view the AFR list.
BibTex: View BibTex record
Linguistic Field(s): Discourse Analysis
Media Linguistics
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Format: Paperback
ISBN-13: 9783825284572
Pages: 508
Prices: Europe EURO 34.99