Most people modify their ways of speaking, writing, texting, and e-mailing, and so on, according to the people with whom they are communicating. This fascinating book asks why we 'accommodate' to others in this way, and explores the various social consequences arising from it.
Identity, Insecurity and Image: France and Language
This book is about the relationship between language and the society that uses it. It specifically aims to discover what drove and drives the French to concentrate so much on language, on what it is that characterises their approach, and on the explanations for the policies governments have pursued in the past and present.