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Words Onscreen

By Naomi S. Baron

Words Onscreen "explores how technology is reshaping our understanding of what it means to read."


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Communication Accommodation Theory

Edited by Howard Giles

Most people modify their ways of speaking, writing, texting, and e-mailing, and so on, according to the people with whom they are communicating. This fascinating book asks why we 'accommodate' to others in this way, and explores the various social consequences arising from it.


Academic Paper


Title: Sweet talking: Food, language, and democracy
Author: Guy Cook
Email: click here TO access email
Institution: King's College London
Linguistic Field: Applied Linguistics
Abstract: At a time of diminishing resources, the sum of apparently minor personal decisions about food can have immense impact. These individual choices are heavily influenced by language, as those with vested interests seek to persuade individuals to act in certain ways. This makes the language of food politics a fitting area for an expanding applied linguistics oriented towards real-world language-related problems of global and social importance. The paper draws upon five consecutive research projects to show how applied linguistics research may contribute to public policy and debate, and also how, by entering such new arenas, it can develop its own methods and understanding of contemporary language use.

CUP AT LINGUIST

This article appears IN Language Teaching Vol. 43, Issue 2, which you can READ on Cambridge's site or on LINGUIST .

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