LINGUIST List 15.2459

Sat Sep 4 2004

Calls: Pragmatics/Italy; Applied Ling/Switzerland

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  • eduardo.urios-aparisi, The Pragmatics of Multimodal Representations
  • hufeisen, 4th International Conference on Third Language Acquisition and Multilingualism

    Message 1: The Pragmatics of Multimodal Representations

    Date: Thu, 2 Sep 2004 08:38:57 -0400 (EDT)
    From: eduardo.urios-aparisi <>
    Subject: The Pragmatics of Multimodal Representations

    The Pragmatics of Multimodal Representations

    Date: 10-Jul-2005 - 15-Jul-2005 Location: Riva del Garda, Italy Contact: Charles Forceville and Eduardo Urios-Aparisi Contact Email: or

    Linguistic Sub-field: Discourse Analysis, Philosophy of Language, Pragmatics, Sociolinguistics, Text/Corpus Linguistics, Ling & Literature, Cognitive Science

    Call Deadline: 01-Oct-2004

    This is a session of the following conference: 9th International Pragmatics Conference

    Meeting Description:

    Charles Forceville (Universiteit van Amsterdam) and Eduardo Urios-Aparisi (University of Connecticut) are proposing a panel on ''The pragmatics of multimodal repesentations,'' for the 9th International Pragmatics Conference at Riva del Garda, Italy, 10-15 July 2005.

    Increasingly communication takes on multimodal forms. Linguistic messages and texts are often complemented, or even superseded, by information provided in other sign systems. Printed material (advertisements, manuals, instruction books, maps, graphics, cartoons, etc.) usually combine verbal and pictorial information, while most films and TV programmes moreover draw on music and non-verbal sound. Spoken language is often accompanied by gestures, while modern product design involves not only what products look like, but also how they sound (e.g., cars' motors, their closing doors) or even smell.

    Numerous studies provide theories explaining how language communicates, but scholarly work on non-verbal and multimodal communication that goes beyond mere description is scarce (film narratology is an exception). Humanities scholars must pay serious attention to this area of research, both to develop instruments for analysing and evaluating multimodal representations, and to contribute insights to cognition studies as practised in the (social) sciences. A focus on pragmatics is indispensable: what multimodal representations (can) mean is resolvable only if their communicative aims and contexts of use are taken into account.

    The panel "the pragmatics of multimodal representations," which has a strongly cognitivist slant, seeks paper proposals that conform to the following criteria: the paper (1) contributes insights to applicable theories of multimodal representations, i.e., representations that combine two or more of the following: written/spoken language, static/moving images, music, non-verbal sound, gesture, smell, touch; (2) applies one or more theoretical concepts systematically to a number of case studies. The application of the theory must yield insights that should not be obtainable (or at least not to the same extent) without this application. Moreover, the concepts should be partly or wholly applicable to other multimodal representations than those discussed in the paper; (3) addresses issues pertaining to the context of use, potentially including genre/institutional context.

    We strongly encourage prospective participants to end their proposals with (a) hypotheses that can be verified/falsified in future applications; and/or (b) fairly precise suggestions how the findings can be empirically tested. (If participants can report their own experimental results, this is even better.)

    We have no preference for a specific theoretical model, as long as its usability can be demonstrated. We ourselves consider the following models and approaches fruitful or promising: Cognitive Metaphor Theory (e.g., Lakoff and Johnson 1999; K�vecses 2002); Relevance Theory (e.g., Sperber and Wilson 1995; Wilson and Sperber 2004, Yus Ramos 1998; Forceville 1996: chapter 5, forthcoming; see also Gibbs 1999); Blending Theory (Fauconnier and Turner 2002); Genre theory (e.g., Altman 1999; see also Forceville 1999a); film narratology (e.g., Bordwell 1985; Branigan 1992); Visual design theory (e.g., Teng & Sun 2002, Engelhardt 2002). Some recent work in semiotics also strikes us as pertinent (Kress & Van Leeuwen 1996; but cf. Forceville 1999b). We are specifically interested in pictorial and multimodal metaphor, and eagerly await proposals on this topic (see for references the bibliography in Forceville 2002; also M�ller 2004, Thoreau (forthcoming)).

    We invite those interested to send us a proposal (max 400 words). This proposal is to include an indication of the model or theory used; the kind of case studies analysed, and a broad indication of the kind of hypotheses and/or experiments that will or could be generated by the paper. Please submit your proposal on the IprA conference website and also send it to us no later than 1 October 2004. Papers are to be 20 minutes long, and will be evaluated anonymously by the organizing committee of the conference. Unfortunately we are not in a position to award grants or financial compensation of any kind. Please circulate this call for papers!

    Charles Forceville, Media Studies, Universiteit van Amsterdam, Turfdraagsterpad 9, 1012 XT Amsterdam, The Netherlands. Email:

    Eduardo Urios-Aparisi, Modern & Classical Languages, University of Connecticut, 337 Mansfield Road Unit 1057, Storrs, CT 06269-1057, USA. Email:


    Engelhardt, Yuri (2002), The language of graphics: A framework for the analysis of syntax and meaning in maps, charts and diagrams. Amsterdam: Institute for Logic, Language and Computation.

    Fauconnier, Gilles, & Mark Turner (2002). The way we think: Conceptual blending and the mind's hidden complexities. New York: Basic Books.

    Forceville, Charles (1996). Pictorial metaphor in advertising. London: Routledge.

    Forceville, Charles (1999a). "Art or ad? The influence of genre-attribution on the interpretation of images." SPIEL 18:2, 279-300.

    Forceville, Charles (1999b). "Educating the eye? Kress and Van Leeuwen's Reading images: The grammar of visual design (1996)." Review article, Language and Literature 8:2, 163-78.

    Forceville, Charles (2002). The identification of target and source in pictorial metaphors. Journal of Pragmatics, 34, 1-14.

    Forceville, Charles (in press). Visual representations of the Idealized Cognitive Model of anger in the Asterix album La Zizanie. Journal of Pragmatics.

    Forceville, Charles (forthcoming). "Addressing an audience: time, place, and genre in Peter van Straaten's calendar cartoons." Humor.

    Gibbs, Raymond W. (1999). Intentions in the experience of meaning. Cambridge: Cambridge University Press.

    K�vecses, Zolt�n (2002). Metaphor: A practical introduction. Oxford: Oxford University Press.

    Kress, Gunther, & Theo van Leeuwen (1996). Reading images: The grammar of visual design. London: Routledge.

    Lakoff, George, & Mark Johnson (1999). Philosophy in the flesh: The embodied mind and its challenge to Western thought. New York: Basic Books.

    M�ller, Cornelia (2004). Metaphors dead and alive, sleeping and waking: A cognitive approach to metaphors in language use. Unpublished Habilitations thesis, Freie Universit�t Berlin, Germany.

    Sperber, Dan, & Deirdre Wilson (1995). Relevance: Communication and cognition. (2nd ed.) Oxford: Basil Blackwell.

    Teng, Norman Y., and Sewen Sun (2002). Grouping, simile, and oxymoron in pictures: A design-based cognitive approach. Metaphor and Symbol, 17, 295-316.

    Thorau, Christian (forthcoming). Die uneigentliche Wiederholung - Metapher und Variation in der Musik. In F. Zehentreiter & J. Spinola (Eds.), Musikalischer Sinn. Frankfurt/M.: Velbr�ck Wissenschaft.

    Wilson, Deirdre, and Dan Sperber (2004). Relevance Theory. In Laurence R. Horn and Gregory Ward (eds.), The Handbook of Pragmatics. Malden MA: Blackwell, 607-32.

    Yus Ramos, Francisco (1998). A decade of relevance theory. Journal of Pragmatics 30, 305-345.

    Message 2: 4th International Conference on Third Language Acquisition and Multilingualism

    Date: Fri, 3 Sep 2004 06:14:15 -0400 (EDT)
    From: hufeisen <>
    Subject: 4th International Conference on Third Language Acquisition and Multilingualism

    4th International Conference on Third Language Acquisition and Multilingualism Short Title: L3 Conference

    Date: 08-Sep-2005 - 10-Sep-2005 Location: Fribourg/Freiburg and Biel/Binee, Switzerland Contact: Claudine Brohy Contact Email:

    Linguistic Sub-field: Applied Linguistics, Psycholinguistics, Sociolinguistics, Translation, Neurolinguistics, Language Acquisition

    Call Deadline: 31-Dec-2004

    Meeting Description:

    This conference is specifically geared toward research on the acquisition/learning of more than two languages and its implications for individual learners, teaching, translation, families, culture and society.

    Papers are invited that examine research settings that look beyond second language acquisition and bilingualism. Papers dealing with just two languages will not be considered.

    Topics: - Plurilingual education and immersion - Language policies - Educational language policies - Language concepts - Integrated didactics - Multilingual families - Majorities/minorities - Languages and economics - Language acquisition in plurilingual contexts - Standards, assessment and evaluation - Plurilingualism and higher education - Neurolinguistics - Attitudes - Multilingualism and emotions - Mobility and migration - Languages and cultures - Pluriliteracy - Teacher training in multilingual contexts - Translation and mediation - Languages and globalization - Etc.

    Abstracts are invited from interested participants for parallel session papers or colloquia. Parallel session papers last 20 minutes, plus 5 minutes discussion. The colloquia group topically related contributions on a defined subject; they are structured in blocks of 2 1/2 hours.

    Abstracts should be submitted in the following format:

    1. Parallel session papers: Title and abstract of session paper with the author's/authors' name/s (limit of 350 words); one separate page stating: title of contribution, audiovisual/computer request (projector, video, PowerPoint), for each author full name and affiliation, address, e-mail address, telephone and fax number.

    2. Colloquia: Topic/title, abstracts of all contributions (up to 800 words all together), chairperson; one separate page stating: titles of contributions, audiovisual/computer request (projector, video, PowerPoint), for each participant: full name and affiliation, address, e-mail address, telephone and fax number.

    Abstracts for paper presentations and colloquia will be peer-reviewed anonymously. Those abstracts submitted for presentation in any language other than English, German, French, Spanish or Italian have to be translated into English. In due time, you can send the abstracts online or via e-mail to the local co-organizer Claudine Brohy (