Publishing Partner: Cambridge University Press CUP Extra Publisher Login

New from Cambridge University Press!

ad

Revitalizing Endangered Languages

Edited by Justyna Olko & Julia Sallabank

Revitalizing Endangered Languages "This guidebook provides ideas and strategies, as well as some background, to help with the effective revitalization of endangered languages. It covers a broad scope of themes including effective planning, benefits, wellbeing, economic aspects, attitudes and ideologies."


We Have a New Site!

With the help of your donations we have been making good progress on designing and launching our new website! Check it out at https://linguistlist.org/!
***We are still in our beta stages for the new site--if you have any feedback, be sure to let us know at webdevlinguistlist.org***

Academic Paper


Title: Laoshi, zao shang hao! Good morning, teacher?: Respecting cultural differences when greeting a teacher
Author: Hu Xiaoqiong
Author: Luo Siqi
Linguistic Field: Sociolinguistics
Subject Language: English
Abstract: Terms of address are universally seen as a tool used to build social relations between speakers and hearers. Terms of address ‘help establish or maintain social bonds, strengthen solidarity and control social distance’ (Gu, 1990: 249), although ways of addressing vary from culture to culture. Therefore, the proper choice of address terms is a prerequisite for a successful interaction. Inappropriate use of address terms may lead to misunderstandings and hinder communication.

CUP AT LINGUIST

This article appears IN English Today Vol. 33, Issue 3, which you can READ on Cambridge's site .

Return to TOC.

View the full article for free in the current issue of
Cambridge Extra Magazine!
Add a new paper
Return to Academic Papers main page
Return to Directory of Linguists main page